Cookie Policy

Platinum Dental Clinic Cookie Policy

Cookies consist of portions of code installed in the browser that assist the Owner in providing the Service according to the purposes described. Some of the purposes for installing Cookies may also require the User’s consent. When the installation of Cookies takes place on the basis of consent, this consent can be freely revoked at any time by following the instructions contained in this document.

This Application uses Cookies commonly called “technical” or other similar Tracking Tools to carry out activities strictly necessary to ensure the functioning or provision of the Service.

Simple interactions and functionality

This Application uses Tracking Tools to allow simple interactions and activate features that allow Users to access certain resources of the Service and simplify communication with the Owner.

Tag management

This type of service is functional to the centralized management of the tags or scripts used on this Application. The use of these services involves the flow of User Data through them and, where appropriate, their retention.

Google Tag Manager

Google Tag Manager is a tag management service provided by Google LLC or by Google Ireland Limited, depending on the location this Application is accessed from. Personal Data processed: Cookies and Usage Data. Place of processing: United States – Privacy Policy; Ireland – Privacy Policy.

Experience improvement

This Application uses Tracking Tools to provide a personalized user experience, allowing better management of personal settings and interaction with external networks and platforms.

Interaction with social networks and external platforms

This type of service allows interaction with social networks or other external platforms directly from the pages of this Application.

The interactions and information acquired by this Application are in any case subject to the User’s privacy settings relating to each social network.

This type of service may still collect traffic data for the pages where the service is installed, even when Users do not use it. It is recommended to log out of the respective services to make sure that the data processed on this Application is not connected back to the User’s profile.

Like button and Facebook social widgets (Facebook, Inc.)

The “Like” button and Facebook social widgets are interaction services with the Facebook social network, provided by Facebook, Inc. Personal Data processed: Cookies and Usage Data. Place of processing: United States – Privacy Policy.

Viewing content from external platforms

This type of service allows you to view content hosted on external platforms directly from the pages of this Application and interact with them. This type of service may still collect data on web traffic relating to the pages where the service is installed, even when users do not use it.

Vimeo Video (Vimeo, LLC)

Vimeo is a video content viewing service managed by Vimeo, LLC that allows this Application to integrate such content within its pages. Personal Data processed: Cookies and Usage Data. Place of processing: United States – Privacy Policy.

Measurement

This Application uses Tracking Tools to measure traffic and analyze User behavior with the aim of improving the Service.

Heat mapping and session recording

Heat mapping services are used to identify which areas of a page are subject to the passage of the cursor or mouse clicks in order to detect which of them attract the most interest. These services allow you to monitor and analyze traffic data and are used to keep track of User behavior.

Some of these services may log sessions and make them available for later viewing. Hotjar Heat Maps & Recordings (Hotjar Ltd.) Hotjar is a heat mapping and session recording service provided by Hotjar Ltd. Hotjar respects generic “Do Not Track” headers. This means that the browser can tell the script not to collect any User data.

This is a setting that is available in all major browsers. More information on the Hotjar opt-out is available here.

Personal Data processed: Cookies, Usage Data and various types of Data as specified in the privacy policy of the service. Place of processing: Malta – Privacy Policy – Opt Out.

Anonymized statistics services

The services in this section allow the Owner to process and manage statistics anonymously thanks to the use of first-party Tracking Tools.

Google Analytics with anonymized IP

Google Analytics is a web analysis service provided by Google LLC or by Google Ireland Limited, depending on the location in which this Application is accessed, (“Google”). Google uses the Personal Data collected for the purpose of tracking and examining the use of this Application, compiling reports and sharing them with other services developed by Google.

Google may use the Personal Data to contextualize and personalize the advertisements of its own advertising network.

This Google Analytics integration makes your IP address anonymous. Anonymization works by shortening the IP address of the Users within the borders of the member states of the European Union or in other countries adhering to the agreement on the European Economic Area.

Only in exceptional cases, the IP address will be sent to Google’s servers and shortened within the United States. Personal Data processed: Cookies and Usage Data. Place of processing: United States – Privacy Policy – Opt Out; Ireland – Privacy Policy – Opt Out.

Statistics

The services contained in this section allow the Data Controller to monitor and analyze traffic data and are used to keep track of User behavior.

Facebook Ads conversion tracking (Facebook pixel) (Facebook, Inc.)

Facebook Ads conversion tracking (Facebook pixel) is a statistics service provided by Facebook, Inc. that connects data from the Facebook ad network with actions performed within this Application. The Facebook pixel tracks conversions that can be attributed to Facebook, Instagram and Audience Network ads.

Advertising reporting functionality in Google Analytics

Google Analytics on this Application has activated the advertising report generation features, which collect additional information from the DoubleClick cookie (web activity) and from the device’s advertising IDs (application activity).

This allows the Owner to analyze specific data relating to the behavior and interests of users (traffic data and interaction data with ads by users) and, if enabled, demographic data (information on age and gender). Users can choose not to use Google cookies by visiting Google https://adssettings.google.com/authenticated. Personal Data processed: Cookies, unique identifiers of advertising devices (Google Advertiser ID or IDFA identifier, for example) and various types of Data as specified in the privacy policy of the service.

Place of processing: United States – Privacy Policy – Opt Out; Ireland – Privacy Policy – Opt Out.

Targeting and Advertising

This Application uses Tracking Tools to provide customized commercial content based on User behavior and to manage, disseminate and track advertisements. Some of the services used by the Data Controller adhere to IAB’s Transparency and Consent Framework, an initiative that promotes responsible data processing practices in the digital advertising sector and ensures Users greater transparency and control over the use of their data for advertising tracking purposes.

Users can express their preferences regarding advertising services at any time by accessing the advertising tracking settings panel directly from the cookie policy or via the appropriate link on this Application. This Application adheres to the IAB Transparency and Consent Framework and complies with the related Specifications and Policies.

This Application uses iubenda (identification number 123) as software for the management of consent (“Consent Management Platform”).

Advertising

This type of service allows the use of User Data for commercial communication purposes in various forms of advertising, such as banners, also in relation to the User’s interests. This does not mean that all Personal Data is used for this purpose. Data and conditions of use are indicated below. Some of the services listed below may use cookies to identify the user or use the behavioral retargeting technique, ie display personalized advertisements based on the interests and behavior of the user, also detected outside this application. For more information on this, we suggest you check the privacy policies of the respective services. In addition to the possibility of opting out offered by the services listed below, the User can opt for the exclusion of the use of cookies by a third party service for some advertising features by visiting the opt-out page. of the Network Advertising Initiative.

Users can also choose not to participate in certain advertising features through the corresponding device configuration options, such as the mobile device advertising configuration options or the generic advertising configuration.

Facebook Like Audience (Facebook, Inc.)

Facebook Similar Audience is an advertising and behavioral targeting service provided by Facebook, Inc. that uses Data collected through the Facebook Custom Audience service in order to show advertisements to Users with similar behavior to Users who are already in a list. Custom Audience based on their previous use of this Application or their interaction with relevant content through Facebook applications and services. Based on this Data, personalized ads will be shown to Users suggested by Facebook Similar Audience. Users can choose not to use Facebook cookies for ad personalization by visiting this opt-out page. Personal Data processed: Cookies and Usage Data. Place of processing: United States – Privacy Policy – Opt Out.

Remarketing and behavioral targeting

This type of service allows this Application and its partners to communicate, optimize and serve advertisements based on the past use of this Application by the User. This activity is facilitated by the tracking of Usage Data and the use of Tracking Tools to collect information which is then transferred to the partners who manage the remarketing and behavioral targeting activities. Some services offer a remarketing option based on email address lists. In addition to the opt-out features offered by the services listed below, the User can opt-out by visiting the opt-out page of the Network Advertising Initiative.

Facebook Remarketing (Facebook, Inc.)

Facebook Remarketing is a remarketing and behavioral targeting service provided by Facebook, Inc. that connects the activity of this Application with the Facebook advertising network. Personal Data processed: Cookies and Usage Data. Place of processing: United States – Privacy Policy – Opt Out.

Facebook Custom Audience (Facebook, Inc.)

Facebook Custom Audience is a remarketing and behavioral targeting service provided by Facebook, Inc. that connects the activity of this Application with the Facebook advertising network. Users can choose not to use Facebook cookies for ad personalization by visiting this opt-out page. Personal Data processed: Cookies and emails. Place of processing: United States – Privacy Policy – Opt Out.

Google signals

This Application uses Google Signals, a Google Analytics feature that associates information on views collected by this Application with Google information from the accounts of Google users who have consented to this association for the personalization of ads. This Google information may include the user’s location, search history, YouTube history and data from Google partner sites and is used to provide aggregate and anonymous information on the cross-cutting behavior of users. If a User falls within the association described above, he can access and / or delete such Data through the MyActivity function provided by Google. Personal Data processed: Cookies and Usage Data. Place of processing: United States – Privacy Policy – Opt Out; Ireland – Privacy Policy – Opt Out.

Remarketing with Google Analytics

Remarketing with Google Analytics is a remarketing and behavioral targeting service provided by Google LLC or by Google Ireland Limited, depending on the location in which this Application is used, which connects the tracking activity carried out by Google Analytics and its Cookies with the Google Ads advertising network and the Doubleclick Cookie. Personal Data processed: Cookies and Usage Data. Place of processing: United States – Privacy Policy – Opt Out; Ireland – Privacy Policy – Opt Out. Google Ads

Remarketing Google Ads

Remarketing is a remarketing and behavioral targeting service provided by Google LLC or by Google Ireland Limited, depending on the location in which this Application is accessed, which connects the activity of this Application with the Google Ads advertising network and the Cookie. DoubleClick. Users can choose not to use Google cookies for ad personalization by visiting the Google ad settings. Personal Data processed: Cookies and Usage Data. Place of processing: United States – Privacy Policy – Opt Out; Ireland – Privacy Policy – Opt Out.

How to manage preferences and give or withdraw consent

There are various ways to manage preferences related to Tracking Tools and to give or withdraw consent, where necessary: Users can manage preferences related to Tracking Tools directly through the settings of their devices – for example, they can prevent the use or storage of Tracking Tools.

In addition, whenever the use of Tracking Tools depends on consent, the User can give or withdraw this consent by setting their preferences in the cookie policy or by updating these preferences via the tracking settings widget, if present. Thanks to specific browser or device functions, it is also possible to remove previously saved Tracking Tools. Other Tracking Tools present in the browser’s local memory can be removed by deleting the browsing history.

With regard to third-party Tracking Tools, Users can manage preferences and withdraw consent by visiting the relevant opt out link (if available), using the tools described in the third party’s privacy policy or by contacting it directly. Notwithstanding the foregoing, Users are informed of the possibility of using the information available on YourOnlineChoices (EU), Network Advertising Initiative (USA) and Digital Advertising Alliance (USA), DAAC (Canada), DDAI (Japan) or other similar services.

With these services it is possible to manage the tracking preferences of most advertising tools. The Owner, therefore, advises Users to use these resources in addition to the information provided in this document. The Digital Advertising Alliance also provides an application called AppChoices that helps Users control behavioral advertising on mobile applications.

Data Controller

Platinum Dental Clinic dental office Rruga e Barrikadave 17, Tirana 1012, Albania VAT number M11829009D

Owner contact email: [email protected]

Since the installation of third-party Cookies and other tracking systems through the services used within this Application cannot be technically controlled by the Owner, any specific reference to Cookies and tracking systems installed by third parties is to be considered indicative.

To obtain complete information, the User is invited to consult the privacy policy of any third party services listed in this document. Given the objective complexity of identifying the technologies based on Cookies, the User is invited to contact the Owner should he wish to receive any further information on the use of the Cookies themselves through this Application.